hook analyzer. diagnose your homepage. leave with a video hook.
Paste your URL. The diagnosis is free — your copy read line by line, scored against the framework, with the problem named in plain words. Your rewritten 15-second hook unlocks with your email.
What this is
The Hook Analyzer is the same diagnostic step our team runs before we ever start a project. It applies the Conversion Narrative Framework™: every video opens with tension, shifts to a reframe, and closes on outcome.
The output is a one-page diagnosis (what's working, what isn't, what tension is being missed) and a rewritten hook formatted as a 15-second 3-scene script, ready to animate as-is.
How it works
- You paste your homepage URL.
- We fetch your page and extract the above-fold content (H1, subhead, CTA, meta description, body text).
- The framework scores your copy on three questions — does it name a problem your customer feels, does it give a reason to pick you, can the visitor picture the result — and names the pattern holding it back.
- Your email unlocks the fix: the reframe and a 15-second hook written as a 3-scene script, on screen and in your inbox.
What we do with your data
Your URL is sent to Anthropic's API to generate the analysis. We do not store the URL or the analysis long-term unless you unlock the full result with your email. See our Privacy Policy.